United Healthcare Puts Their Quants To Work Again-Designs a Subsidiary to Compete Against Them and Sell Insurance With a New Set of Algorithms Named Harken

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You read the title correctly as United adds yet one more subsidiary to their almost 400 subsidiary companies.  This is indeed marketing that will get more insureed inside one of their networks and of course they are competing with the other insurers as well.  The catch here is for the insured to visit one of the Harken facilities to experience no co-pays and I’m guessing these could be doctors on salary as so many across the nation are now averaging payments about 12% less than what Medicare pays.  This is in a test market area for righ now in Illinois and Georgia.Doctors In Network LeaveUnited Healthcare–Tired of Getting Paid At Rates 12% Less Than Medicare…

One might ask too, will there be United Healthcare coupons handed out as yet another way to get even more behavioral data about you as well. 

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You can maybe guess that the revenue cycling for these offices could be handled by yet another United Subsidiary company, Optum 360.  That is an outsource company that goes into practices and hospitals, fires the existing folks and usually hired them back for less or lesser benefits, etc. 

Mayo Clinic is the Latest to Outsource Revenue Cycling to Optum 360, A UnitedHealthcare/Dignity Health Company Pursuing Hospital Contracts All Over the US For Profit…

It’s also worth the speculation of looking at another United Healthcare subsidiary, the MedExpress urgent care clinics that were purchased by United last year which I beleive there’s just under 200 of them now that blanket pretty well in a few states like West Virginai, Pennsylvania, so see if there’s thought of merging Harkin in with these subsidiaries. 

Optum (United Healthcare) Buys MedExpress Urgent Care Business- 141 Full Service Clinics In 11 States–Company Advertises They Are In the Market to Buy Your MD Practice, As A “Too Big To Fail Insurer” Moves Forward With More Acquisitions
OPTUM Clinics Holdings, New Subsidiary Incorporated In 2015 Raises Over 36 Million (Exchange of Shares) From Investors Unknown-Form D Used to Maintain Secrecy Of Who They Are For Now…

In addition the push to get even more consumer behavior data is also active with this model in Arizona to where the center revovles around a clinic and provides all kind of services, even to getting into the patient’s financial affairs with managing their money.  Again as I keep saying, United is a too big to fail insurer and it into all different types of businesses most are not aware of. 

And So It Starts With Funded Health Insurance Communities to Help the Poor and Obtain A Lot More Behavior Data to Mine and Sell ForUnited Healthcare From the Participants…

Here’s the bank services of the Optum Bank, ready to give out an HSA account and of course a MasterCard to empty it out as needed and at the same time be able to collect more behavioral data about you too. 

United Healthcare Owns a Bank-Optum Bank That Will Collect Your HSA Money, Give You a MasterCard to Empty It Out-Which Enables Even More Data Mining and Selling Transactions About You

United/Optum has grown by acquiring other companies.  In addition if you can’t afford care, there’s another option at Optum (which you have to pay for) with a “discount card” called Zeke Emanuel Joins Venture Capital Group–Will He Still Be Writing US Healthcare Policy at the CAP Think Tank?

So here we go again, just one more subsidiary to gain more market share and the United Healthcare/Optum Quants have been busy modeling yet one more choice to make things even more complicated for consumers?  Why?  Because it means big profits to keep consumers jumping through constantly changing models and algorithms to get their healthcare as United is very aware of the captive audience they have unfortunately. 

Don’t be confused as these models are not here to really give you better care, they are created in the name of profit and gaining bigger market share and like I said the quants have been busy as health insurers hired armies of them, just like the financial markets.  BD

Data Scientists/Quants in the Health Insurance Business–Modeling Beyond the Speed and Capabilities of Humans To Keep Up With The Affordable Care Act–Turning Into A World of Killer Algorithms That We All Hate..


UnitedHealthcare is facing competition this year in Atlanta and Chicago from a new name in health insurance — a carrier that’s actually one of its subsidiaries. For the first time, individual shoppers are buying coverage from Harken Health, a company with about 100 employees based at an office on the UnitedHealthcare corporate campus in Minnetonka.

Harken is being run as an independent entity, executives said, with a distinct approach to selling coverage. Subscribers receive unlimited access to primary care, without copays, if they visit a health center owned by Harken Health.

Rather than charge a premium, Harken Health says it collects a “membership fee.” The company’s clinics are called “health centers.” Beyond not charging copays at the centers, there’s also no “coinsurance” — a form of cost-sharing that Vanderheyden says just adds complexity. By simplifying payment, the centers don’t have to bother with all the paperwork and hassle to get paid by insurers, Vanderheyden said.

Harken sells a “bronze” quality plan with a $6,850 deductible to a 40-year-old in Chicago for $242 per month. UnitedHealthcare offers slightly lower deductibles and monthly costs of $255 and $269.

http://www.startribune.com/unitedhealthcare-launches-a-smaller-very-very-different-insurer/371824841/

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